Why do so-called Web 2.0 sites all look like they came from the same style school? This came to mind as I was reviewing some of the entries in the Solutionwatch blog.
The evidence:
1. Zurpy
2. Flock
3. Ning
4. del.icio.us
5. Flickr
6. Even Microsoft…
My top candidate reasons:
1. All Web 2.0 sites/projects/users are controlled by Google, and they’re all using the style sheet they get from the mother ship
2. Allright, Microsoft doesn’t belong to Google yet, so all these other sites are run by great developers with bright ideas, but are too cheap to hire a designer, so they just copy each other.
3. We’re headed for a world where everything is so meshed-up that sites become indistinguishable and blandness rules the day.
What do you think?